I feel like I’m already a bit jaded and cynical about marketing, especially in the financial world - hence my creating this Web site in the first place - but as a homeowner, there’s still one area of finances that astonishes me, and that’s mortgage refinance companies.
Have you ever received a letter from one of these firms? They not only go far out of their way to hoodwink you into opening the letters, making them look like legal documents, letters from your own mortgage bank, or worse.